THIS HOUSE WAS BUILT BY ATHLETES FOR ATHLETES
In this house, all athletes are welcome. ABR The Agency works with athletes from all sports and levels of play. Our only mission is to elevate athletes and the people and brands who support them.
LETS START AT THE BEGINNING
No matter where you are as an athlete, it's important to establish a connection with consumers, fans, and brands early. This will allow you to capitalize off your current or future career. The sooner you start the sooner you benefit. We work hand and hand with our athletes to build brand value.
NAME + IMAGE + LIKENESS
NIL (name, image, likeness) deals are changing the athletic landscape. These agreements are contracts that allow student-athletes to earn fair compensation for their time and effort. Depending on marketing value and personal brand value, an athlete can earn money doing what they love. Deals can even be obtained on a local, regional, or national level. We educate athletes and help them develop strategies that entice brand partners and sponsors. Securing NIL deals can be tricky and complex. We help make it a little bit easier.
PROFESSIONAL ATHLETES
We work with Pro Athletes to leverage fan awareness, loyalty, value perceptions for their personal brand. This can be done by identifying qualities such as focused fanbase, brand archetypes, messaging and design in order to create a strong unique association with their name or product.
RETIRED ATHLETES
Building a legacy is the desire of most athletes. We work with post-career athletes to redefine, rebrand, and extend their brand reach. Connecting with existing fanbases and partnering with platforms to reach new audiences. Sky's never the limit, it's just a view.SD. LA. OC.
We work with brands and athletes from all over the nation, but our heart can be found in California.SOME OF OUR AMAZING BRAND PARTNERS
